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  4. Groceries»

Mobilizing Consumer Protection and Empowerment at the Grocery Store 

Consumers Council of Canada has launched a special initiative to strengthen representation of the consumer interest in the marketplace for groceries.

The Council is responding to the elevated level of concern being expressed nationally about:

  • food price inflation,
  • marketplace practices and misconduct, and
  • how you can best be supported to make the choices important to you or your family about what goes in your grocery basket.

As always, the Council is working towards an improved marketplace for consumers in Canada – one that is efficient, equitable, safe and effective.

A top Council priority is to learn what you – a consumer in Canada – sees as good conduct in the grocery marketplace.

The views and priorities of Canadian consumers will help the Council set priorities for this initiative.

The Council will investigate and share knowledge, views and ideas for action concerning topics like:

  • Shrinkflation
  • Skimpflation (also referred to as ‘dequaliflation’)
  • Food fraud
  • Unit pricing practices
  • Future opportunities for protection and empowerment of grocery shoppers
  • Alternative retail options for purchasing groceries

The Council is consulting a wide range of stakeholders. It is studying consumer views and concerns, industry practices and options for marketplace improvements.

The Council is inviting Canadian residents to join its Public Interest Network and to participate in this initiative. Click here to participate.

Residents of Canada interested in participating and following the Council’s work should also:

  • Bookmark and read the Council’s news blog (or subscribe to it using RSS
  • ‘Favourite’ the Council’s free Apple News channel: Consumers Council of Canada News

Consumer-interest, civil-society organizations should:

  • Request terms of reference to participate in an online, interactive advisory panel. Joining in will bring your voice to a national information sharing effort and conversation among Canadian and international consumer groups. Contact us.

Consumer protection and empowerment professionals and their employers in government and industry interested in the progress of this special initiative should:

  • Bookmark and read the Council’s news blog (or subscribe to it using RSS)
  • ‘Favourite’ the Council’s free Apple News channel: Consumers Council of Canada News
  • Subscribe to the Council’s e-periodical, Think Consumers, for in-depth reporting
  • Subscribe to Public Interest Network questionnaire reports
  • Seek standing to contribute knowledge to a consumer group panel formed as part of this initiative. Contact us.

Recent Developments

When is a Sale a Sale?

A shiny red sales sticker in the grocery store can woo shoppers of any age with the promise of a good bargain.  But what if that marked down price isn’t really a deal?  Under Canada's Competition Act, a company that advertises a sale price in relation to a regular...

read more

More Tricks of the Grocery Trade

It may look like a steal of a deal.  But unless it’s all you’re buying, chances are the grocery store is still one up on you.  From loss leaders, to the size of grocery carts, we asked three experts in consumer behaviour to help explain why grocers make some of the...

read more

More Groceries to Qualify as “Product of Canada”

Canada’s food safety authority made a subtle language change to its guidelines earlier this year to make it easier for foods to identify as Canadian.  The Canadian Food Inspection Agency (CFIA) has largely adapted the Competition Bureau’s definitions of the terms...

read more

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